Tank Safes Australia

Tank Safes Australia is one of Australia’s leading providers of cash management safes. They approached Winning Media to redevelop their website after learning the existing site had major usability and security issues.

Tank needed the new responsive site to expose their extensive range of products and services and help customers easily access product details including ordering spare parts online. The Tank team also wanted to include a new blog and allow for social integration to help Tank stay connected with their customers. Most importantly the website needed to be easy for the Tank team to use and update.

The final site is a refreshing change, making great use of Tank’s existing brand and not shying away from a bold visual direction. Featuring dark colours and high contrast image treatments with slick metal textures, the website embraces the Tank philosophy of reliability, strength and security.

The development included a custom built product section which mimics a ecommerce shop, without integrating a full ecommerce solution. We also integrated great features such as testimonial and logo carousels and the ability for cross-selling and product exposure with images galleries and product videos. A simple yet well considered solution.