The Bionics Queensland Challenge 2020 (delivered in partnership with Advance Queensland) is the first competition of it’s kind in Australia. Teams of contestants are challenged to compete to come up with new ideas for innovative Bionics projects that will change the lives of people living with a disability. With over $150,000 worth of prizes and industry mentorships up for grabs it’s not a competition to be missed!
Having recently delivered the Bionics Queensland website, the team engaged Winning Media to create the logo and the visual direction of the 2020 event as well as the design and development of the website.
The Challenge needed to appeal to a diverse target audience including students & universities, medical professionals and members of regional communities throughout Queensland. Our aim was to deliver an aesthetic that was unique to the event but also connected to the existing brand. We also wanted to create an energetic look and feel that supported the high-level of excitement and innovation that this competition aims to generate.
